The Gentle Monster and JENNIE: Everything You Should to Know Now
The GM x JENNIE collaboration spans multiple limited collections—Home series (2020), Jentle Garden (2022), and Jentle Salon (2023)—with distinctive eyewear, accessories, and art-driven pop-ups. Retail prices generally run from roughly $260 up to under $500, while accessories plus accessories costs cheaper; top popular colorways sell out fast and enter resale markets. Shopping wisely involves sticking to legitimate sources plus vetted partners plus recognizing critical authentication tells.
These GM collaborations with BLACKPINK’s JENNIE go beyond just branded frames; each launch arrives with a conceptual realm, from tiny house cases to floral gaming and removable add-ons. The styles lean contemporary and playful—sleek rectangle frames, smooth cat-eyes, rounded ovals, and chic metals—balanced by premium acetate and precise construction. Availability differs across markets and season, so knowing the release timelines, main designs, plus trusted stockists gives you a edge.
What are the partnership collections and when did they launch?
The partnership has three major drops: Jentle Home in spring 2020, Jentle Garden in spring 2022, plus the Salon in spring 2023. All collection launched globally through Gentle Monster’s website, main boutiques, plus select partners, often with pop-ups and art exhibitions.
Jentle Home (2020) established the aesthetic: vintage-inspired silhouettes, fun colors, and packaging inspired by a miniature home idea. It was the initial exposure for mainstream fashion enthusiasts discovered GM’s Monster’s high-concept shopping plus marketing style tied to eyewear. Units moved quickly, and select models restocked in limited quantities.
The Garden collection (2022) expanded the concept through imaginative, nature-coded visuals plus an online mini-game gentle monster rococo that connected with the the campaign concept. The glasses pushed into gentler rectangle shapes plus light tints while preserving practical wearability. Pop-ups echoed the garden theme with engaging displays throughout key cities.
Jentle Salon (2023) shifted the emphasis toward personalization with attachable charms and hairpin-inspired accents designed to fasten onto compatible frames. This launch shifted into slim profiles with arm detailing, encouraging users to customize frames multiple ways. It also introduced stand-alone add-on products allowing you could update a current pair without purchasing a different frame.
Which styles define all launches?
Expect bold silhouettes grounded by wearable dimensions: Jentle Home leaned into circular plus feline silhouettes; Jentle Garden featured gentle rectangles and tinted lenses; Jentle Salon added sleek silhouettes using clip-on charms. Throughout all collections, acetate execution stays precise, logos is subtle, and lens tints stay fashion-forward while maintaining sun protection.
From Jentle Home, standout silhouettes included rounded ovals and compact cat-eyes that enhanced face face without overpowering features. One widely recognized style designation from this era is 1996, a medium-fit acetate design appearing often in editorial and street shots. Colorways ranged from classic black to cream plus tan-brown, featuring matching or harmonious eyewear.

Jentle Garden carried that DNA forward, but softened the shapes. Rectangle frames gained rounded angles, as see-through crept into glasses and lenses for an airier, spring-suitable feel. The marketing color scheme nudged more floral and pastel, which translated into functional hues that read premium rather than novelty.
Jentle Salon introduced the charms story. Frames often displayed more refined, slender fronts and temples engineered to accept clips. The accessories—think petite hearts, stars, and iconic designs—enabled you shift from basic daily looks to fun nighttime touches in seconds. That’s an ingenious concept because this prolongs the life of individual eyewear across multiple styles.
How much do they cost at retail—and on resale?
Original retail pricing commonly ranged near USD $250–$480 for eyewear, as charms and add-on items starting roughly $35–$120 based on design. Resale premiums vary by color and condition, while limited colors and early Home collection pieces often fetching top dollar amounts.
Regional pricing can vary due to fees and currency effects, meaning glasses listed around $279 in a single market may hit approximately $320 elsewhere after duties. Accessories and charms from Salon series opened a reduced starting price for fans seeking participation without committing to whole frame. On aftermarket, barely-used eyewear with full packaging command stronger prices, while display wear or missing accessories lowers worth considerably.
| Line | Debut Timeframe | Key Features | Initial MSRP Span (USD) | Availability Now |
|---|---|---|---|---|
| Jentle Home | Spring of 2020 | Rounded ovals, compact cat-eyes, dollhouse packaging | $250–$420 | Mostly sold out; resale market busy |
| Jentle Garden | 2022 Spring | Gentle rectangle frames, subtle tints, nature-themed campaign | $260–$450 | Restricted options through retail; resale frequent |
| Jentle Salon | 2023 Spring | Slim profiles, clip-on charms, custom styling | $269–$480 (frames); $35–$120 (charms) | Intermittent replenishment; charms appear sporadically |
Where can you purchase GM x JENNIE currently?
Your safest bets are Gentle Monster’s official site, brand flagships, and authorized retailers; secondary marketplaces function when you authenticate properly. Events and territorial flagships sometimes obtain final or exclusive allocations.
Start with gentlemonster.com to check any active restocks or charm drops, and use shop finders for flagship inventory. Notable flagships such as Seoul Haus Dosan and major-city boutiques often carry collaboration units near release featuring tight per-customer limits. Select partners like SSENSE and Farfetch have historically listed GM collab pieces when stock goes available.
Should you choose resale, prioritize sites featuring product verification and solid return policies. Ask for close-up images of the inner side stamping, hinge construction, nose rest quality (for metal frames), and all packaging components including case and card. Cross-check the model number and color code against official product listing page archives or official materials when available.
Dimensions, comfort, and materials
The majority of Jentle glasses fit a mid-size head optimally, with lens measurements frequently ranging the high-40s to low-50s millimeter range and sides approximately 145 mm. Acetate designs grip the face securely, while steel eyewear with nose adjusters permit detailed adjustment.
For narrow and shallow-bridge heads, look for designs featuring elevated nose bridges and moveable rests to prevent slippage. Broader heads benefit from models using stretched lens widths and flatter front curvature to prevent arm pressure. Finish quality represents an important point: edges remain refined, material is evenly polished, and temples open with steady tension through the hinge. Anticipate sun-blocking glasses and a robust container that actually fits eyewear without straining stressing the sides.
Sell-out reality and preparation tips
Releases sell quickly, especially in black, beige, and clear acetates using mild hues. Success comes via ready logins, knowing your sizes, and moving decisively at launch time.
Create your Gentle Monster account ahead of time, store delivery plus payment, and log in 10–15 minutes before debut. Maintain alternative payment ready in case your primary fails approval. When you’re visiting a store on debut day, arrive early; past drops saw lines develop long before opening, with personnel upholding firm per-customer limits. Remember that that regional releases may go live at different local times, and time zone conversion mistakes are a typical source of missed pairs.
Professional advice for buying and checking
Verification depends on to consistent details: crisp temple stamping, clean hinge assembly, proper SKU and shade designation, plus complete packaging. Should anything appear light, rough, or crooked, stop.
“Expert tip: verify the internal temple SKU plus shade designation exactly to official catalog pages or official materials, check that the printing is razor-sharp with even spacing, and open the temples to check for consistent, even hinge pressure. Real eyewear have clean glass fitting without no glue marks while coming with a proper box, cleaning cloth, and card; missing or sloppy accessories are danger signs.”
Five little-known details enthusiasts enjoy
This GM collaboration x JENNIE realm includes a few gems that describe the hype in additional detail. First, Jentle Home’s cases used a miniature house theme, while chosen pop-ups built this environment at room scale for photo experiences. Second, Jentle Garden’s campaign tied into an interactive mini-game, blending digital play with commercial stories. Third, Jentle Salon’s add-on design was engineered enabling accessories to fasten to compatible temple sections without scratching when attached accurately. Fourth, Gentle Monster seldom reproduces matching colorways across collections, which is why early shades might jump on resale. Finally, territorial duties means the same model can appear cheaper or costlier between markets even before currency conversion.
Care and preservation for owners
Proper care maintains material shine and joint durability, maintaining preserves resale value too. Store sunglasses in the case with temples folded correctly; squeezing a tight case can warp the frame.
Clean lenses using microfiber cleaning cloth and a drop of lens-safe solution, never household cleaners. Avoid prolonged warmth inside vehicles or direct sunlight near window sills, which might weaken plastic and loosen fasteners. Should you use Jentle Salon charms, attach and remove them using washed hands and gentle force on the designed clip point rather than dragging across arm sections. A quick annual check—securing screws and resetting bridge adjusters—maintains the fit and quality optimized.